This is one of the frequently asked questions in search engine optimization. The fact is that you can still rank your content without backlinks only if you do things right. On the other hand, you can still rank content with backlinks, and this is what I would advise you to do. Below are some tips that can help you to rank without backlinks.
The 417 Marketing says it would be a great idea if you established a Google authorship. Things also become a lot easier if you are using the Yoast SEO plug-in with WordPress.
Google Authorship
Here are the steps you’ll need to take:
- Create a Google+ account.
- Add the domain of the site you are writing for in the “Links” or “Contributes To” section of your profile.
- Go into WordPress admin and navigate to Users –> All Users. Select your user profile.
- Add your Google+ page URL in the Google+ field.
- Make sure you are logged in to your user account when composing the page in WordPress (this will ensure you are credited as the author).
If you want to make sure you setup Google+ Authorship correctly, you can always test it with this tool.
So, if you thought that you couldn’t rank your content without backlinks, then you are all wrong. Yes, you can rank without backlinks.
We all know that content is import in the today’s SEO world. We also know that content keywords are important too. According to Blogging House, if you want to rank on Google with no links, you will have to find keywords that very few people target.
Find a Good keyword
Google Keyword Planner: This tool is most used for finding keywords. Google Keyword planner contains all features for a good keyword research. Let’s use this tool. Access Google Keyword planner tool. For finding keywords, enter your topics.
Google Related Search: This is a method to generate long tail keywords. Just enter any query into Google and then scroll to end of the page. You will see some related search terms. These terms can be used as your keywords. Just simply copy them and check their search volume and competition on Google Keyword Planner.
Without keywords, there would be no SEO. In other word, finding a keyword that you can rank for is the key thing here. So, go out there, and find some solid, low-competition keywords to rank your content.
Neil Patel says that with snippet optimization, you can easily provide relevant search information that talks more about your site.
Rich Snippets Optimization
Rich snippets are simply pieces of markup code for your page that appear as text under the headline on SERPs (search engine results pages)
Once Google understands the content (or the meaning) on your pages, it creates a rich snippet – detailed text aimed at helping the end users find exactly what they’re looking for in specific search queries. Moz stated that, “Rich snippets are designed to give the user a sense of what a webpage may contain.
Especially in the hummingbird era, this tends to be very much important. Have in mind that Google doesn’t sleep; it works so hard to understand what your only company or site is all about.
Conclusion
Backlinking is one of the most rewarding and one of the online marketing strategy. SEO expert and online marketers agree that backlinks help increasing your ranking in search results. This makes your online company or site reliable for users. Backlinks or no backlinks, the choice is yours.
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